by Editor | Apr 28, 2015 | Art Guild News, Trade Show News
Art Guild: Into the Lion’s Den for Companions in Courage “There can be no keener revelation of a society’s soul than the way in which it treats its children.” – Nelson Mandela. The Companions in Courage Foundation was founded by National...
by Editor | Mar 16, 2015 | Show Savvy
Brand Experience Studies show brands that continually invest in improving the experience customers have when interacting with them reap many benefits. For starters, these include higher sales and margins, as well as more customers turned into brand advocates, a...
by Editor | Feb 11, 2015 | Art Guild News, Museum News
The Penn Museum’s New “Beneath the Surface” Exhibit Photos © 2015 Alusiv, Inc. The Rio Grande de Coclé river in central Panama has a long history of shifting its course, leading to stories of children playing marbles with gold beads found on its...
by Editor | Jan 9, 2015 | Show Savvy
Rethinking Your Event’s Sacred Cows By Shawna Suckow, CPM and Interface 2014 Presenter A funny thing happened on the way to our annual conference. I’ve spent years studying and speaking on the topic of audience engagement, but it was my own conference that...
by Editor | Jan 2, 2015 | Show Savvy
Events Then and Now – The Fundamentals of Success Recently when preparing to expand our office space, we found some old binders with photos of tradeshow exhibits we had done in the 50’s and 60’s. This led us to reflect on how much has changed in this business. For...